Ford surpasses Honda in initial quality study

Ford Motor Company has surpassed Honda and has statistically tied with Toyota in initial vehicle quality, according to the 2009 U.S. Global Quality Research System.

“This is truly a significant accomplishment for us,” said Bennie Fowler, Ford group vice president of global quality. “Honda and Toyota have claimed bragging rights for years, but now we are seeing our hard work pay off. It’s evident in study after study.”

The latest survey measured 2009 model year initial vehicle quality in the categories of the number of “things gone wrong,” and customer satisfaction in the first three months of ownership.

In the first quarter of 2009, Ford, Lincoln and Mercury vehicles dropped five per cent in things gone wrong to 1,228 per 1,000 vehicles, significantly better than Honda’s 1,422 per 1,000 vehicles, and statistically equal to Toyota’s 1,150.

The survey also showed that Ford’s brands improved two percentage points in customer satisfaction with quality, to 79 per cent, which puts its domestic brands in a tie with Toyota and Honda for industry leadership.

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[Source: PR-USA.net]

Comments

[Emro]

"The following models led their respective segments in the survey:
-- Ford Mustang - initial quality and customer satisfaction for sports
cars
-- Ford Taurus - initial quality for large cars
-- Ford Taurus X - initial quality for crossover utilities
-- Mercury Milan - initial quality for midsize cars
-- Ford Ranger - initial quality for compact pickups"

The Taurus X gets awards just in time for it to be discontinued... well done... and haven't they been building the same old Ranger for what seems like the past 30 years, you'd think they would have mastered how to screw it together correctly by now :)