Mazda3 i-stop & Mazda3 MPS to premiere at the 2009 Geneva Motor Show

Mazda Canada has sent out a press release about their all-new Mazda3 with i-stop & Mazda3 MPS, which will premiere at the 2009 Geneva Motor Show today.

The world premiere of the Mazda3 with i-stop, which is Mazda’s advanced fuel-saving start-stop system, will be shared with the all-new Mazda3 MPS (AKA Mazdaspeed Axela, Mazdaspeed3) which is the Japanese automakers high performance flagship model.

The Mazda3 with i-stop adds a new eco-friendly option to the lineup. It features the i-stop system in
combination with the MZR 2.0 DISI (Direct Injection Spark Ignition) engine. Together, these two Mazda technologies help the new model achieve approximately 12 percent lower fuel consumption (urban
cycle) than the current European Mazda3.

The all-new Mazda3 Program Manager, Yoshiyuki Maeda, says, “These two models add extra value to an all-new Mazda3 lineup that has already shown strong appeal. The new Mazda3 series takes a significant step ahead in
both the realms of driving performance and environmental technology to lead the way toward a new generation of motoring.”

[Source: Mazda Canada]