Hyundai tops Toyota and Honda on Premier Customer Satisfaction Survey
Jun 4, 2007
Hyundai produced the most segment leaders of any automotive manufacturer, according to Strategic Vision's Total Quality Index, which measures total vehicle satisfaction among new car owners. Clinching the top spot in three distinct vehicle segments is a first for Hyundai.
The Strategic Vision results released today placed the Hyundai Azera sedan atop the large car segment, the Entourage (tied with the Kia Sedona and Nissan Quest) in the top spot for the minivan segment and the Santa Fe is in the top slot for the small sport utility vehicle segment.
The Hyundai Santa Fe beat out competitors such as the Toyota FJ Cruiser and Jeep Wrangler 4-door. The Hyundai Entourage minivan, which tied for first with the Kia Sedona and Nissan Quest, beat out the Honda Odyssey, a position held by the Odyssey for the last five years.
The Strategic Vision poll surveyed more than 27,000 vehicle buyers who bought 2007 models in September, October and November of 2006. Consumers were asked an array of questions about their ownership experience, including buying, owning and driving their new vehicles. The Index 2007 results were based on ratings of new vehicle owners in 19 product categories.





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